Build Consistent Brand Voice
Your AI creates a writing style profile from real posts, essays, or documents to maintain voice consistency. It applies this profile across content, outreach, and social media without generic AI phrasing.
affaan-m on GitHub
Curated by PromptsEdge from a public repo · MIT license. All credit goes to the author.
What is this skill?
Build a durable voice profile from real source material, then use that profile everywhere instead of re-deriving style from scratch or defaulting to generic AI copy.
When to use
- the user wants content or outreach in a specific voice
- writing for X, LinkedIn, email, launch posts, threads, or product updates
- adapting a known author's tone across channels
- the existing content lane needs a reusable style system instead of one-off mimicry
Source Priority
Use the strongest real source set available, in this order:
- recent original X posts and threads
- articles, essays, memos, launch notes, or newsletters
- real outbound emails or DMs that worked
- product docs, changelogs, README framing, and site copy
Do not use generic platform exemplars as source material.
Collection Workflow
- Gather 5 to 20 representative samples when available.
- Prefer recent material over old material unless the user says the older writing is more canonical.
- Separate "public launch voice" from "private working voice" if the source set clearly splits.
- If live X access is available, use
x-apito pull recent original posts before drafting. - If site copy matters, include the current ECC landing page and repo/plugin framing.
What to Extract
- rhythm and sentence length
- compression vs explanation
- capitalization norms
- parenthetical use
- question frequency and purpose
- how sharply claims are made
- how often numbers, mechanisms, or receipts show up
- how transitions work
- what the author never does
Output Contract
Produce a reusable VOICE PROFILE block that downstream skills can consume directly. Use the schema in references/voice-profile-schema.md.
Keep the profile structured and short enough to reuse in session context. The point is not literary criticism. The point is operational reuse.
Affaan / ECC Defaults
If the user wants Affaan / ECC voice and live sources are thin, start here unless newer source material overrides it:
- direct, compressed, concrete
- specifics, mechanisms, receipts, and numbers beat adjectives
- parentheticals are for qualification, narrowing, or over-clarification
- capitalization is conventional unless there is a real reason to break it
- questions are rare and should not be used as bait
- tone can be sharp, blunt, skeptical, or dry
- transitions should feel earned, not smoothed over
Hard Bans
Delete and rewrite any of these:
- fake curiosity hooks
- "not X, just Y"
- "no fluff"
- forced lowercase
- LinkedIn thought-leader cadence
- bait questions
- "Excited to share"
- generic founder-journey filler
- corny parentheticals
Persistence Rules
- Reuse the latest confirmed
VOICE PROFILEacross related tasks in the same session. - If the user asks for a durable artifact, save the profile in the requested workspace location or memory surface.
- Do not create repo-tracked files that store personal voice fingerprints unless the user explicitly asks for that.
Downstream Use
Use this skill before or inside:
content-enginecrosspostlead-intelligence- article or launch writing
- cold or warm outbound across X, LinkedIn, and email
If another skill already has a partial voice capture section, this skill is the canonical source of truth.
Install this skill
- 1
Get the skill — it’s free
Use the Get this skill panel. Unlocked skills stay in My skills. - 2
Download or clone the files
Download the zip, or clone the repo and copy theskills/brand-voicefolder. - 3
Put it where your agent looks for skills
For Claude Code, use your personal skills folder (every project) or a project’s own folder:~/.claude/skills/brand-voice/SKILL.md # all projects .claude/skills/brand-voice/SKILL.md # this project only
- 4
Just ask
No command needed. The agent reads the skill’s description and loads it on its own when your request matches.
SKILL.md frontmatter
What your agent reads to decide when to load this skill.
--- name: brand-voice description: Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the user wants voice consistency without generic AI writing tropes. ---
Files
Open any Markdown file to read it here.
Related skills
View all →- Govern Project DocsFreeYour AI maintains long-lived project documentation by assigning clear roles and linking active agents to canonical sources. It helps prevent doc rot, context loss, and repeated rediscovery by organizing existing docs without adding new root files.
- Kubernetes Deployment PatternsFreeTurn your Kubernetes manifests into production-ready deployments with proper resource management and security. It provides templates for probes, RBAC, autoscaling, ConfigMaps, Secrets, and kubectl debugging commands.
- Write Investor OutreachFreeDraft concise, personalized emails and updates for angels, VCs, and accelerators. It crafts cold emails, warm intros, and follow-ups with clear asks and relevant investor-specific details.
- Create Hookify RulesFreeYour AI writes and configures Hookify rules to watch for patterns and show messages during events. It handles YAML frontmatter, regex patterns, and supports multiple event types like bash, file changes, and prompts.